jueves, 30 de septiembre de 2010

Comparison between Emol (chilean media) and The Daily Telegraph

Emol is El Mercurio newspaper website. This is considered as one of the most important media of Chile. It is mostly a conservative paper that informs the public about breaking news, national news, international news, business, culture, arts, sports, technology and a little about gossip and celebrities.

Comparing Emol with the Daily Telegraph there are lots of similarities. In the first place both medias are considered conservative and informs mainly about the same stuff. A diference will be that Emol gives more importance to South America news than The Daily, this is obvious but territorily speaking the Daily don't give much importance about near countries like New Zealand.

The way both websites use multimedia is in part equal and in part different. The video section of the Daily Telegraph is all of it related to news that are happening right now, meanwhile Emol uses the video section to creat their own videos about different topics at "Emol TV". Another use of media are the photographs. On one hand, the Daily uses well these and uploads great pictures about different stuff such as beautiful places to travel. In the other hand, Emol has an special section called "Mundo Grafico" updated daily, with celebrities, around the world breaking news and fun stuff to learn about.

Both websites like to know how their readers feel, so they use polls to evaluate the decisions of their readers. We think it is important nowadays to use the new multimedia techniques, Emol an the Daily give importance to relevant characters of the nation to express their opinion by blogs.

Emol is more serious than The Daily, comparing today their main webpage, Emol informs about relevant economy and politic breaking news such as the political crisis on Ecuador. Meanwhile, the Daily's most important news that are in big letters and bright colors are about a traffic accident produced by the hotel heirreses Paris Hilton and the grand final of a australian football league.

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